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Al'ard

Freekeh

Regular price $13.50 NZD
Unit price
NZDper 

Before rice was introduced to Palestine during the Ottoman era, freekeh was the grain of choice. With its uniquely nutty and smoky flavour – not to mention its impressive nutritional profile – it's easy to see why it's such a popular choice for salads, soups, and even as a twist on classic Palestinian dishes like maqluba.

But what is freekeh, exactly? In spring, when durum wheat is still young and green, the stalks are cut and left to dry in the fields for a day. They're then gathered into piles and flame-roasted. The hulls are removed, and the grain is dried for another two weeks before being crushed, cleaned and packed for consumption.

Grown and packed in Palestine.

More Info

  • Ingredients: 100% green wheat freekeh
  • Store in a cool dry place away from direct sunlight

Al'ard is a family-owned business specialising in premium artisanal Palestinian food.

It helps Palestinian farmers secure fair market prices and gives them access to state-of-the-art facilities, allowing them to reach global markets.

Al'ard blends traditional farming wisdom with modern organic and fair trade practices.

  • Free shipping within NZ/AU on orders of $50 or more.
  • For orders of less than $50, shipping is $4.90 in NZ and $9.00 in Australia.
  • We cover all extra charges, such as rural delivery fees.
  • Shipping usually takes 2-3 business days within NZ, and 3-6 business days to Australia. View our shipping page for more info.
  • We strive to use recycled or compostable packaging whenever possible.

Bayyāra was created in 2024 by Noor, a Palestinian from Gaza, and her husband Matt (from NZ).

We import Hebron ceramics, Nablus soap, extra virgin olive oil, traditional embroidery, and other Palestinian products.

Every purchase directly supports farmers & artisans in Palestine, and helps to preserve their cultural heritage.


About Al'ard

Empowering Palestinian farmers.

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